Aaron Nickey
Brand Marketing Management Influencer in Sports, Athleisure, and Urban Apparel
About
Marketing Brand Management
Early Years
Working as an Audience Coordinator at BET’s 106 & Park, I saw firsthand the impact music and television had on fashion and Sports. Music and Fashion bridge the gap between the consumer/fan which benefits Corporate America when it comes to Brand Awareness. All these different Genres of music make the artist’s lifestyles attractive, which influences the clothes they wear. That influenced me to start a condo with several artists and become their influencer and marketing their apparel/lifestyle.
Vision
My Goal is to be the eyes and ears for fashion, music and sports for corporate America. I want to show the consumer how to dress and uniquely coordinate apparel that reflects the individual. I have an eye for colors and i am able to creatively put items together for brands to maximize their sales. At the end of the day, with the proper presentation, it creates conversation which increases sales.
Urban Fashion
- Developed and executed a product placement strategy resulting in product placement/promotion in top media sources such as social media (Instagram, Facebook).
- Ability to produce on trend videos